Addition is an Applied Intelligence Studio.

Person

NYT project

1-800 project

black square

tell me about your concept

model

gemini thought starters

google shopping billboard + black square

vertical black squares

vertical black square with an nahar

vertical ui + an nahar

We work at the intersection of brands, AI, and human-centered design to solve problems in new ways.

The New York Times

Generating a Story Portrait for Every Times Subscriber

Google

Personalizing Google Shopping For Every City Block in NYC

Realtor.com

Turning Listings Into Irresistible Home Walkthroughs

AI is reshaping how brands create, communicate, and connect. We build the systems that make it work.

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Applied AI Strategy

01

Applied AI Strategy

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AI System Design & Development

02

AI System Design & Development

03

Team Augmentation

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Team Augmentation

We bring together creative thinking and applied intelligence to build systems, workflows, and experiences for the world's leading brands.